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	<title>Comments on: Uncovering Pinu Patel&#8217;s Social Media Presence. Is Character Driven Marketing through Social Media viable in India?</title>
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	<link>http://www.befoxy.in/pinu-patel</link>
	<description>The FoxyMoron Blog - Your Guide to Being Digitally, Aesthetically, and Creatively Foxy</description>
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		<title>By: Harshil Karia</title>
		<link>http://www.befoxy.in/pinu-patel/comment-page-1#comment-88</link>
		<dc:creator>Harshil Karia</dc:creator>
		<pubDate>Mon, 20 Apr 2009 10:53:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.befoxy.in/?p=301#comment-88</guid>		<description>yep lets hope to put one up done by FoxyMoron soon!</description>
		<content:encoded><![CDATA[<p>yep lets hope to put one up done by FoxyMoron soon!</p>
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		<title>By: Paritosh Ajmera</title>
		<link>http://www.befoxy.in/pinu-patel/comment-page-1#comment-87</link>
		<dc:creator>Paritosh Ajmera</dc:creator>
		<pubDate>Mon, 20 Apr 2009 05:45:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.befoxy.in/?p=301#comment-87</guid>		<description>its a very good case study for us!</description>
		<content:encoded><![CDATA[<p>its a very good case study for us!</p>
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		<title>By: Harshil Karia</title>
		<link>http://www.befoxy.in/pinu-patel/comment-page-1#comment-86</link>
		<dc:creator>Harshil Karia</dc:creator>
		<pubDate>Sun, 19 Apr 2009 19:04:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.befoxy.in/?p=301#comment-86</guid>		<description>I think it would be safe to say that maybe numbers on the teaser front failed to meet the team&#039;s expectations. &lt;br&gt;&lt;br&gt;I don&#039;t think its successful but its brave and smart nonetheless. &lt;br&gt;&lt;br&gt;As for the trailer views? I believe the thumbnail did it all!</description>
		<content:encoded><![CDATA[<p>I think it would be safe to say that maybe numbers on the teaser front failed to meet the team&#39;s expectations. </p>
<p>I don&#39;t think its successful but its brave and smart nonetheless. </p>
<p>As for the trailer views? I believe the thumbnail did it all!</p>
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		<title>By: Sanvar Oberoi</title>
		<link>http://www.befoxy.in/pinu-patel/comment-page-1#comment-85</link>
		<dc:creator>Sanvar Oberoi</dc:creator>
		<pubDate>Sun, 19 Apr 2009 18:44:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.befoxy.in/?p=301#comment-85</guid>		<description>I think Harshil has comprehensively covered &amp; discussed the topic. I must highlight that, look at it from this point of view: Will I call this campaign a successful one or not? I mean by the numbers it seems convincing, maybe it even exceeded the targets set. But yet I dont even faintly count it successful. Why? Because not once did it reach me! Its simple, no one would regard the Digen Varma campaign as excellent, unless he/she actually witnessed it! Now me being a hard core Social Media person (Facebook &amp; You Tube several times a day) not once did I even faintly get a hint of this campaign in so many months. Its because of this blog that now I know about it.&lt;br&gt;So how to look at this situation?&lt;br&gt;1. Was it an unsuccessful campaign? Because they couldnt even get a regular Social Media visitor to flow with the campaign?&lt;br&gt;2. Bearing in mind the large numbers, there is yet an even larger &amp; vast number of people that can yet be targeted if all Social Media Networks are used with utmost efficiency &amp; effectivity.</description>
		<content:encoded><![CDATA[<p>I think Harshil has comprehensively covered &#038; discussed the topic. I must highlight that, look at it from this point of view: Will I call this campaign a successful one or not? I mean by the numbers it seems convincing, maybe it even exceeded the targets set. But yet I dont even faintly count it successful. Why? Because not once did it reach me! Its simple, no one would regard the Digen Varma campaign as excellent, unless he/she actually witnessed it! Now me being a hard core Social Media person (Facebook &#038; You Tube several times a day) not once did I even faintly get a hint of this campaign in so many months. Its because of this blog that now I know about it.<br />So how to look at this situation?<br />1. Was it an unsuccessful campaign? Because they couldnt even get a regular Social Media visitor to flow with the campaign?<br />2. Bearing in mind the large numbers, there is yet an even larger &#038; vast number of people that can yet be targeted if all Social Media Networks are used with utmost efficiency &#038; effectivity.</p>
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